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- cross-posted to:
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There’s a saying that data is the new oil(new window) because of how valuable it is to the digital economy. But what’s the value of your data, personally? Depending where you live, information about you could be worth at least several hundred dollars a year to Facebook and Google alone.
For someone living in the United States, your data generated over $600 in revenue for just those two companies last year, according to our analysis of their regulatory filings. (We explain how we reached this number below.)
That doesn’t include the income you generate for other ad tech companies, data brokers, internet service providers, dark web marketplaces, and any number of other entities that leach profit out of your behaviors and attributes.
Wow, that’s much higher than I expected honestly. Figured it was maybe half or a third of that.
I’ve often said that I wouldn’t mind corps skimming my data, IF they gave me a cut. But they don’t, and that’s why I’m on Lemmy, Pixelfed, support FOSS, use script blockers, and other methods to minimize my exposure to them, and yet still participate is this lovely intarweb we’ve created.
I sell some info by using a cashback app. Since my purchase habits are swooped up anyhow
That doesn’t include the income you generate for other ad tech companies, data brokers, internet service providers, dark web marketplaces…
How are my activities on the dark web valuable if I’m anonymous?
I think they meant your info being sold on dark web markets, not your behaviour on the dark web being sold.