The single syllable “Nike” pronunciation was introducing in the late 1980s or early 1990s with the advertising campaign for “Nike Air” shoes. Sometimes pop culture name shortening sticks. Another example of this would be the brand Porsche has two syllables, but has been shortened by most to a single syllable name.
But why is pronounced “Nai-ki” and not “Ni-ke”? We here don’t give a fuck a say “Nike” like Mike.
The single syllable “Nike” pronunciation was introducing in the late 1980s or early 1990s with the advertising campaign for “Nike Air” shoes. Sometimes pop culture name shortening sticks. Another example of this would be the brand Porsche has two syllables, but has been shortened by most to a single syllable name.