Welcome again to everybody. Make yourself at home. In the time-honoured tradition of our group, here is the weekly discussion thread.
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Content content content content content I swear to god if I hear that word one more time I’m going ballistic. 90% of the time, people use the word to mean “videos” or “posts.” Is “youtuber” a slur now? God I’d rather hear slurs than “content creator” another fucking time. Why tf does everyone talk like they’re suits in a stock meeting?
I loathe that term too. It makes no sense grammatically. “Content” of what? This is not a word that is supposed to be used on its own, it’s a word to specify that something is contained within something else. As in, the contents of a box, a bag, a letter, etc. The use of the term “content” as a standalone word is an awful corporate-speak neologism. It’s also way too broad in its current use, it can literally mean anything posted on the internet. It’s stupid and i hate it.
Yeah! I don’t know why the vaguest possible word caught on. Now it’s just a formal way of saying “things.” If you care so little about what you’re creating that you can’t even describe it, just call it what it is: slop. Ugh it’s so frustrating how the most disinterested business jargon imaginable is the new normal. It’s one thing for shareholders to describe their cash cows as “stuff makers” because of course they would. But why on earth are people choosing to call themselves that instead of, idk, photographers, video editors, writers, artists?